Successful small business owners understand the value of educating themselves when it comes to their advertising and marketing options. When designing a website there are naby questions that people generally have. The following is a list of 5 things that people requesting web sites be designed typically
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when we are discussing their web site.
#5) Why Does My Company Need An Online Presence?
The internet is the new TV/Radio/Media ... if you're not on it, you're being silly.
Whether you have a new gadget or widget to market to the online masses or you're looking to offer your newest service to the people who live within 60 miles of your business location - it's always best to understand your goals in building a web site. Something as simple as creating a list of the top 5 things your web site needs to do can really help you and your web designer create a web solution for you.
#4) Who Is My Target Audience?
Determining who your target audience is may be the most important part of your small business and it's no different when talking about your web site audience.
Popular questions you need to answer for yourself when establishing your target audience are:
- What is the age range of the customer who wants my product or service?
- Which gender would be most interested in this product or service?
- What is the income level of my potential customers?
- What level of education do they have?
#3) Will I Be Able to Edit The Web Site Myself?
I get asked this question at least once every day. The short answer is: Maybe.
The long answer is: It really depends on who is creating your web site, what system they're using for creating your web site (CMS? HTML? Joomla? Wordpress? Dreamweaver? Custom Coded?)
I highly recommend that you look for a designer who works with a content management system (CMS). This type of system usually has a little bit of a learning curve but generally allows the end user (you) to edit, add, remove and change the contents of their site. This can save you hundreds of dollars per year and put the power of your website in your hands!
#2) How Long Does a Web Design Take?
Times may vary from designer to designer. When you choose us to handle your web site design we always make certain that we help create a reasonable timeline for launch. As a general rule of thumb you should probably plan on at least three or four weeks at a minimumbefore you see a working site ... but it really depends on the functionality and size of your site. Again, every web site designer is different and works at a different speed.
#1) How Much Should I Expect to Pay For My Web Site?
Ah-ha ... the number 1 question. HOW MUCH?!
If you are going to ask my company to quote a website project and you start by saying that you have a $100 budget and you want a professional online presence you might want to reconsider starting your own business. Period. Some sites have automatic quotes and other have an online web site price calculator. A small brochure-style website with a few pages of content and a contact form can be completed under $500.00. A 50 page website with all the bells and whistles may exceed $3,000. The overall cost can vary from designer to designer ... but one thing remains constant - the more functionality and content that you want your designer to add to your web site, the more expensive it will typically be.
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